Access Bank launches new DiamondXtra season

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Access Bank has launched the 16th season of its DiamondXtra promo, revealing that about N200m and three SUVs and others are some of the prizes that customers will win.

The new season was unveiled at Alaba International Market, Lagos on Tuesday.

According to the lender, DiamondXtra is a special interest-yielding hybrid account, which allows the deposit of both cash and third-party cheques.

Speaking at the unveiling, Regional Sales Director, Lagos, Mr Bolarinwa Animashaun, said the new season would bring more goodies to the customers as the bank.

“In the last 15 years, we have been able to ensure customer loyalty, reward committed customers over time and show that we are a bank that is ready to empower people and partner with people. If I take it into specific figures, we have rewarded 26,696 customers and we have given a total sum of N6.5bn over the period.”

Revealing the digital spin on the promo, Animashaun said, “Season16 is interesting, because, we have seen a lot of opportunities to expand into digital opportunities and this time around, we will be rewarding 15,786 customers and 10,000 of them will be digitally rewarded. This is almost half of what we have done over the last 15 years. So, that is what makes it special. We have taken it into the possibilities of how technology can expand our business and reward customers.”

According to Animashaun, the draws for the new season are going to be the same as the previous ones as they will be held in different regions.

At the unveiling, Access Bank conducted onsite draws where 48 customers who have DiamondXtra accounts and were present at the unveiling won cash prizes, ranging from N20,000 to N200,000.

One of the winners, Mr Victor Edobor, stated that he opened the DiamondXtra accounts 24 hours before the draws.

Another winner, Mrs Maureen Nneka Oforka, said she was surprised to have won, saying, “I have never won any prize in my life. This is my first. I came here reluctantly and thank God, I am here and I am a winner of N100,000, which has already been paid into my account.”

The grand prize winner of N200,000, Mr Emeka Ezikeugo, a trader in Alaba, said, “I will forever be grateful to Access Bank for the prize as I was not expecting it. I thank the bank for showing leadership among its peers.”

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